Limited 300 units for production. 20 will be released at Yamato's booth at Wonder Festival 2010 [Summer] (July 25th, Makuhari Messe in Chiba). Event limited price is 22,000 Yen (inclusive of tax).
Another 200 units will be reserved for Yamato Fan Club. Pre-order will be on from July 26th till August 5th. Late August release.
The last 80 units will be for Yamato Online Shop - 50 through Yamato's website itself, another 30 through the Yahoo! online store of Yamato Online Shop. Pre-order will start on September 1st.
The price of the pre-order for Yamato's fan club members and from Yamato Online Shop is 24,990 Yen (inclusive of tax).
Images are from Yamato.